Writing and delivering a memorable speech is not easy even for experienced speakers. For the inexperienced speaker and speechwriter, it is something of a minefield. There are so many critical aspects to consider.

Every great speech needs structure, credible and achievable messages, as well as a rousing delivery. On our public speaking courses, we work constantly on speaking theory and delivery technique. We also discuss many advanced speech writing techniques like rhetorical devices, storytelling and the effective use and deployment of metaphor.

The secret is to establish the correct balance of techniques and messages which is easier said than done. That's why an experienced speaker and speechwriter can cut through the fluff and procrastination and help you to produce a defining moment in your personal or professional life.

Why are speeches important?

I think that if we were to ask Martin Luther King Jnr, Barack Obama and Bill Clinton that question, they could all point to moments in their lives where they stood on a stage and delivered a speech of such a compelling nature, that all of the obstacles before them dissipated. Their powers of persuasion struck chords with their supporters who were galvanised into action.

Of course, you don't have to be a politician to create and deliver a great speech. Ordinary men and women across the country, week in, week out deliver speeches and presentations of great persuasion at business meetings, in sports clubs, in voluntary organisations where motivating volunteers is imperative to the success of their organisation. It's happening everywhere and there's no reason why you too cannot join the ranks of the country's most effective speakers. It just needs structure, practice and direction.

Your facilitator for this course is Vince Stevenson, a founder and Education Director of the College of Public Speaking and a staunch supporter of public speaking across the Public, Private and Third Sectors. Vince has worked in the City for many years and in some of the largest companies both nationally and internationally. In his speaking work, he has worked with bankers, lawyers, accountants, footballers, TV presenters and politicians (and many others). For more details on Vince and his speaking achievements, click on the following link Vince Stevenson.

Please contact Vince Stevenson on: 0330 043 2677 or by emailing vince@collegeofpublicspeaking.co.uk.

The fee for this 1/2 day advanced speechwriting course is £600 + VAT.